Q & A ~ June 9, 2010
Today we feature two questions submitted to our website from our loyal followers. Please remember to submit your questions via our website form or Twitter Page to have your opportunity to appear on one of our weekly Q & A Forums with MedClean President & CEO, David J. Laky (DJL)
Q: What does this initial MC4400 sale mean for your Distribution Program?
DJL: This initial sale speaks volumes about our going to market strategy and the potential the Distributor program provides for MedClean. Our Business Development team has laid the groundwork in just over five months into 2010 for a program that we expect to show positive results for years to come. MedClean continues to refine our sales programs and plans to rollout several new sales programs in the second half of the year that build upon the Distributor program. The most important aspects of the Distributor program are the reduction in the duration of the sales cycle and the ability to use MedClean solutions in the traditional manner on-site or as the basis for a centralized processing center. Through our Distributors we can now service accounts that were previously outside our target market. In addition, our solutions will contribute to the growth of our Distributor partner’s business in several ways, including expense reduction, new service opportunities for existing customers, and even business line extensions (confidential document destruction, some municipal waste hauler partners will now enter the medical waste processing field, etc.,). As our partners business grows our business will grow as we will supply the systems that are required to meet their growing capacity demands.
Q: How does the success of your distribution program correlate to the success of your SalesconX partnership or vice versa?
DJL: The Salesconx program will continue to be used to attack the medium quantity generator market across the country but the program will also have a dual use. We will use the program as a lead generation pipeline for our existing and future partners. Our plan is to support our Distributors with marketing and sales support with the understanding that they already have an extensive network and significant opportunity for growth within their region. In this scenario the Salesconx program will serve MedClean as a direct lead generation tool for our internal sales team and it will serve as an extension to our Distributors to assist them with the growth of their business and their regional networks. Either way, the generation of new opportunities provides MedClean with an avenue to grow our own business.
"Plan your work, and work your plan" ~ Anonymous
Kind Regards,
MedClean Marketing Team